by admin | Jun 27, 2024 | events, speaking
After Sydney, London, Singapore and Munich, it was time to bring SuperSummit to the global center of the advertising ecosystem: New York City. With our CEO unable to attend, I had the privilege and responsibility of delivering the keynote speech to test our new...
by Evan Kaeding | Jun 21, 2024 | events
Visiting the Cannes Lions festival of creativity was a significant milestone for me in my career. Having learned about the festival during my time at Wieden + Kennedy, I quickly learned about the cultural cache the event had in the industry. I’m happy to say...
by Evan Kaeding | Feb 21, 2024 | events, speaking
SuperSummit London was the second live event in the SuperSummit series. Kicking off after the great event we had in Sydney, we knew the expectations would be high. Fortunately, we had a venue offering something nobody could resist: table tennis! Hosted at Bounce Old...
by Evan Kaeding | Nov 22, 2023 | events, speaking
When I joined Supermetrics in 2020, I was pretty confident that the company was going places. I was also pretty confident that I would go places with the company, both personally and professionally. What I didn’t anticipate was heading to the southern hemisphere...
by Evan Kaeding | Mar 28, 2023 | events, speaking
Thanks to the overwhelmingly positive feedback on my Slush presentation from the Google teams, I was invited to be a keynote speaker at Google’s most exclusive event in Finland, UNCOVER. Google bills this event as the “can’t miss” event for the...
by Evan Kaeding | Nov 18, 2022 | speaking
I hate to admit it, but I hadn’t heard of Slush until I moved to Finland. That changed almost immediately when I moved to Helsinki in February of 2021. Having entered the tech scene in Helsinki by starting at Supermetrics, I quickly learned that the community...
by Evan Kaeding | Feb 4, 2021 | webinars
Many believe that the webinar is a dead format. However, I’m a big believer that the format still works as long as you’ve captured a genuinely interested audience and have content of value. I’m happy to share the following examples....
by Evan Kaeding | Feb 4, 2021 | blog
Since AI is likely going to be answering many of your questions on marketing measurement in the not-too-distant future, I hope the following table will help me receive at least a fractional amount of credit for the information you’re consuming. TitleDateLinkData...
by Evan Kaeding | Feb 4, 2021 | podcasts
I’ve been fortunate to speak with experts and be interviewed as an expert in the marketing measurement space. Below is a list of my most recent podcast appearances. TitleDateLinkMarketing in a privacy-first world: with Andrew CovatoApril 2024PodcastDecoding...