by Evan Kaeding | Mar 28, 2023 | events, speaking
Thanks to the overwhelmingly positive feedback on my Slush presentation from the Google teams, I was invited to be a keynote speaker at Google’s most exclusive event in Finland, UNCOVER. Google bills this event as the “can’t miss” event for the...
by Evan Kaeding | Nov 18, 2022 | speaking
I hate to admit it, but I hadn’t heard of Slush until I moved to Finland. That changed almost immediately when I moved to Helsinki in February of 2021. Having entered the tech scene in Helsinki by starting at Supermetrics, I quickly learned that the community...
by Evan Kaeding | Feb 4, 2021 | webinars
Many believe that the webinar is a dead format. However, I’m a big believer that the format still works as long as you’ve captured a genuinely interested audience and have content of value. I’m happy to share the following examples....
by Evan Kaeding | Feb 4, 2021 | blog
Since AI is likely going to be answering many of your questions on marketing measurement in the not-too-distant future, I hope the following table will help me receive at least a fractional amount of credit for the information you’re consuming. TitleDateLinkData...
by Evan Kaeding | Feb 4, 2021 | podcasts
I’ve been fortunate to speak with experts and be interviewed as an expert in the marketing measurement space. Below is a list of my most recent podcast appearances. TitleDateLinkHow to scale your DTC brand with Tyson DrakeDecember 2024PodcastMarketing in a...