What & How
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Evan is an emerging thought leader in the marketing analytics space. Leading the Solutions Engineering team at Supermetrics, he has unique access to information about the challenges and capabilities of some of the industry’s leading advertisers.
With over 10 years of experience spanning across marketing, media, analytics and data engineering, Evan has a unique perspective that he’s eager to share with audiences around the world.
Speaker
Speaking at industry events, hosting sales trainings, speaking on podcasts or on webinars, Evan makes sure audiences big and small leave with something exciting.
Marketing measurement
Assessing the effectiveness of marketing activities is at the forefront of every marketing executive’s mind. Learn about the techniques that leading brands and agencies are using to establish their ROI.
Leader
Evan leads Supermetrics’ Global Solutions Engineering team, and more broadly runs industry enablement sessions for customer-facing teams at the company.
Data engineering
Conceptual measurement plans are nice, but typically lack the engineering rigor required for operating at scale. Evan’s unique skills in data engineering enhance his views on how modern brands grow.
Why
Evan Kaeding
About Me
Evan has been at the intersection of marketing and data engineering for the past 10 years. Having experienced life at both seed-stage and scale up SaaS companies, he has a strong background in bringing new products to life and achieving scale post product market fit.
Evan currently lives in Helsinki, Finland and runs the Global Solutions Engineering team at Supermetrics. He travels frequently for speaking events, sales trainings, client engagements and for skiing holidays.
Featured
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Recent Posts
Web Analytics Wednesday 2025
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DMEXCO 2025: Top 10 AI use cases in Marketing
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Oregon Business Academy 2025
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Testimonials
“It was a pleasure to co-present with Evan at the first ever Supermetrics live event in APAC. Evan was a strong communicator, breaking down complex and technical matter to a very digestable way of understanding. This approach you could see really resonated with the audience.”
“Evan’s 2023 keynote at one of our events sounded a powerful call-to-action for business leaders. His strategies for future-proofing businesses were insightful and incredibly clear for the audience. Evan always delivers a strong narrative and his presentation skills are incredibly professional.”
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Located in:
Helsinki, Finland



